BRANDHUBIFY LLC.

PRIVACY POLICY, COOKIE POLICY AND DATA PROCESSING AGREEMENT

Last Revised: November 1, 2025

PREAMBLE

This Privacy Policy (hereinafter referred to as the "Policy") constitutes a legally binding agreement between BrandHubify LLC, a limited liability company duly organized and existing under the laws of the State of Delaware, United States of America, with its registered office located at 130 Continental Drive, Suite 305, Newark, Delaware 19713, United States (hereinafter referred to as "BrandHubify", "Company", "we", "us", or "our"), and any individual or entity (hereinafter referred to as "you", "your", "User", "Data Subject", or "Customer") who accesses, uses, or interacts with the website located at www.brandhubify.com (the "Site"), the BrandHubify Product Information Management platform (the "Platform"), and any and all associated services, data, information, tools, functionality, updates, modifications, enhancements, and similar materials provided by or through BrandHubify (collectively, the "Service" or "Services").

This Policy describes in comprehensive detail the types, categories, and nature of information and data, including Personal Data and Personally Identifiable Information (as such terms are defined herein), that are gathered, collected, received, processed, stored, transmitted, shared, or otherwise handled by BrandHubify in the course of providing, operating, maintaining, and improving the Services. This Policy further sets forth the purposes for which such information is collected and processed, the legal bases upon which such processing is conducted, the manner in which such information is used and protected, the circumstances under which such information may be shared with third parties, the rights and choices available to Data Subjects regarding the collection, use, disclosure, and retention of their information, and the technical, organizational, and administrative measures implemented by BrandHubify to protect the confidentiality, integrity, and availability of such information.

This Policy is subject to and shall be interpreted in accordance with the provisions of all applicable federal, state, provincial, and international data protection, privacy, and information security laws, statutes, regulations, directives, and legally binding instruments, including but not limited to the General Data Protection Regulation (EU) 2016/679 ("GDPR"), the United Kingdom General Data Protection Regulation ("UK GDPR"), the California Consumer Privacy Act of 2018 as amended by the California Privacy Rights Act of 2020 ("CCPA/CPRA"), the ePrivacy Directive 2002/58/EC, the Brazilian General Data Protection Law (Lei Geral de Proteção de Dados) ("LGPD"), the Personal Information Protection and Electronic Documents Act of Canada ("PIPEDA"), and any other applicable data protection and privacy laws and regulations in force in any relevant jurisdiction.

By accessing, browsing, registering for, subscribing to, or otherwise using the Services in any manner whatsoever, you expressly acknowledge, represent, warrant, and agree that you have carefully read, thoroughly reviewed, and fully understood all terms, conditions, provisions, obligations, rights, and responsibilities set forth in this Policy, and that you unconditionally consent to and agree to be legally bound by all such terms, conditions, and provisions. If you do not agree with any part, provision, or aspect of this Policy, or if you have any objections, reservations, or concerns regarding any of the data collection, processing, or handling practices described herein, you must immediately cease and discontinue all use of the Services and refrain from accessing or using the Services in the future.

Please also refer to and review our Terms of Service and Terms and Conditions, which are available on our website and which are hereby incorporated by reference as if fully set forth herein. Capitalized terms used in this Policy that are not explicitly defined herein shall have the same meanings as ascribed to them in the Terms of Service.

ARTICLE 1: DEFINITIONS AND INTERPRETATION

1.1. For the purposes of this Policy, and unless the context otherwise expressly requires or unless otherwise specifically defined herein, the following terms, phrases, and expressions shall have the meanings, definitions, and interpretations ascribed to them below:

1.1.1. "Personal Data" or "Personally Identifiable Information" or "PII"

means and refers to any information, data, or combination of data elements, whether recorded, stored, or transmitted in electronic, paper, digital, or any other form or medium, relating to an identified or identifiable natural person (a "Data Subject"). An identifiable natural person is one who can be identified, recognized, or distinguished, directly or indirectly, in particular by reference to an identifier or identifiers such as a name, an identification number, location data, an online identifier, a device identifier, an Internet Protocol address, a cookie identifier, a radio frequency identification tag, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person. Personal Data includes, without limitation, names, email addresses, postal addresses, telephone numbers, mobile phone numbers, fax numbers, social security numbers, driver's license numbers, passport numbers, national identification numbers, financial account numbers, credit card numbers, debit card numbers, biometric identifiers, photographs, video recordings, audio recordings, geolocation data, employment information, educational information, medical information, health information, and any other information that can be used, alone or in combination with other information, to identify, contact, or locate a specific individual, or to identify an individual in context.

1.1.2. "Processing" or "Process"

means and refers to any operation or set of operations which is performed, conducted, or carried out on Personal Data or on sets of Personal Data, whether or not by automated, electronic, or mechanical means, methods, or processes, such as collection, recording, organization, structuring, storage, adaptation, alteration, modification, retrieval, consultation, access, use, disclosure by transmission, dissemination, or otherwise making available, alignment, combination, aggregation, restriction, blocking, erasure, deletion, or destruction of Personal Data.

1.1.3. "Data Controller" or "Controller"

means and refers to the natural person, legal person, legal entity, public authority, government agency, or other body which, alone or jointly with others, determines, decides, or controls the purposes, means, methods, and manner of the Processing of Personal Data. For purposes of this Policy, and in relation to Service Data (as defined below) collected by BrandHubify through the Services, BrandHubify acts as and is the Data Controller.

1.1.4. "Data Processor" or "Processor"

means and refers to a natural person, legal person, legal entity, public authority, government agency, or other body which Processes Personal Data on behalf of, at the direction of, and in accordance with the instructions of the Data Controller. For purposes of this Policy, and in relation to Customer Data (as defined below) uploaded or provided by Customers to the Platform, BrandHubify acts as and is a Data Processor.

1.1.5. "Data Subject"

means and refers to an identified or identifiable natural person to whom Personal Data relates, pertains, or refers. For purposes of the GDPR and UK GDPR, you are a Data Subject with certain protected privacy rights concerning your Personal Data.

1.1.6. "Customer Data" or "User Content"

means and refers to any and all data, information, content, materials, files, documents, images, photographs, videos, audio recordings, metadata, product information, product descriptions, product specifications, product attributes, digital assets, or other items, materials, or information of any kind, type, or nature whatsoever that are provided, submitted, uploaded, transmitted, posted, stored, processed, or otherwise made available by Customers, Users, or their employees, agents, contractors, representatives, or authorized users to, into, or through the Platform or Services. Customer Data shall only contain Personal Data to the extent that Customers or their authorized users include, incorporate, or embed such Personal Data in such Customer Data. In relation to Customer Data, Customers act as Data Controllers, and BrandHubify acts as a Data Processor, processing such Customer Data solely on behalf of, at the direction of, and in accordance with the documented instructions of the Customer.

1.1.7. "Service Data"

means and refers to data, information, and Personal Data that BrandHubify collects, receives, generates, derives, or otherwise obtains about individuals, Users, Data Subjects, and entities who access, use, interact with, browse, register for, subscribe to, or otherwise engage with the Site, Platform, Services, marketing materials, promotional campaigns, events, webinars, conferences, customer support channels, or any other touchpoints, interfaces, or communication channels provided, operated, or maintained by or on behalf of BrandHubify. Service Data includes, but is not limited to, account information, registration information, profile information, contact information, billing information, payment information, usage data, technical data, log data, analytics data, communications data, and any other data collected by BrandHubify in its capacity as Data Controller.

1.1.8. "Applicable Laws" or "Data Protection Laws"

means and refers to all applicable federal, state, provincial, local, national, international, and supranational laws, statutes, acts, regulations, rules, directives, decisions, orders, codes, ordinances, and legally binding instruments relating to data protection, data privacy, data security, information security, the protection of Personal Data, and the Processing of Personal Data, including but not limited to the GDPR, UK GDPR, CCPA/CPRA, ePrivacy Directive, LGPD, PIPEDA, and any other applicable privacy and data protection laws and regulations in force in any relevant jurisdiction, as such laws may be amended, modified, supplemented, or replaced from time to time.

ARTICLE 2: SCOPE AND APPLICATION OF THIS POLICY

2.1. Applicability

This Policy applies to and governs all Processing of Personal Data conducted, performed, or carried out by BrandHubify in connection with: (a) the operation, provision, maintenance, and improvement of the Site located at www.brandhubify.com and all associated subdomains, microsites, landing pages, and related web properties; (b) the BrandHubify Product Information Management (PIM) Platform, including all modules, components, features, functionalities, tools, dashboards, analytics capabilities, reporting capabilities, and related application programming interfaces (APIs); (c) all mobile applications, whether for iOS, Android, or any other mobile or tablet operating system, that are published, distributed, made available, or operated by BrandHubify; (d) all marketing activities, promotional campaigns, advertising initiatives, trade shows, conferences, webinars, events, and customer support interactions conducted by or on behalf of BrandHubify; and (e) all other Processing of Personal Data performed by BrandHubify or its authorized agents, contractors, subprocessors, service providers, or third-party vendors acting on behalf of BrandHubify.

2.2. Exclusions

This Policy does NOT apply to and does not govern: (a) third-party websites, services, applications, platforms, or online properties that may be linked to, referenced by, integrated with, or accessible from the Services, but which are not owned, operated, controlled, or maintained by BrandHubify (Users and Data Subjects are advised and encouraged to review the privacy policies, terms of service, and data handling practices of such third-party services independently); (b) Customer Data uploaded, provided, or made available by Customers to the Platform, which is governed exclusively by the Data Processing Agreement set forth in Article 15 of this Policy, wherein Customers act as Data Controllers and BrandHubify acts as a Data Processor; and (c) employment-related Personal Data of BrandHubify employees, contractors, and job applicants, which is governed by separate internal policies and procedures.

2.3. Jurisdictional Applicability

This Policy applies to the Processing of Personal Data of Data Subjects located in any jurisdiction worldwide, including but not limited to Data Subjects located in the European Economic Area ("EEA"), the United Kingdom ("UK"), the United States of America, Canada, Brazil, and any other country or territory. Where specific provisions of this Policy apply only to Data Subjects in certain jurisdictions (such as the GDPR-specific provisions for EEA and UK residents, or the CCPA/CPRA-specific provisions for California residents), such provisions are clearly identified and labeled as such.

ARTICLE 3: DATA CONTROLLER IDENTIFICATION AND CONTACT INFORMATION

3.1. For the purposes of Applicable Laws, and in relation to Service Data collected, received, or otherwise obtained by BrandHubify through the Services, the Data Controller responsible for the Processing of such Personal Data is:

BrandHubify LLC

Registered Office: 131 Continental Drive, Suite 305

Newark, Delaware 19713, United States

County of New Castle, State of Delaware

Email: legal@brandhubify.com

3.2. BrandHubify has appointed a Data Protection Officer ("DPO") who is responsible for overseeing, monitoring, and ensuring compliance with this Policy and all Applicable Laws, and for addressing and responding to questions, concerns, complaints, and requests from Data Subjects regarding the Processing of their Personal Data. The DPO may be contacted at:

Privacy and Data Protection Contact

Email: legal@brandhubify.com

Postal Address: 131 Continental Drive, Suite 305, Newark, DE 19713, USA

3.3. For Data Subjects located in the European Economic Area or the United Kingdom, and where required by Article 27 of the GDPR or UK GDPR, BrandHubify will appoint and designate a representative in the EEA or UK. Details of such representative, once appointed and designated, will be published and made available on this page and will be provided to Data Subjects upon request. Until such time as a representative is appointed, all inquiries, requests, and communications from EEA and UK Data Subjects should be directed to the Data Protection Officer at the contact information provided above.

ARTICLE 4: CATEGORIES OF PERSONAL DATA COLLECTED AND PROCESSED

4.1. In the course of providing, operating, maintaining, improving, and supporting the Services, and in order to fulfill contractual obligations, comply with legal and regulatory requirements, pursue legitimate business interests, protect the rights and property of BrandHubify and others, and improve the quality, functionality, security, and user experience of the Services, BrandHubify collects, receives, processes, stores, and handles various categories and types of Personal Data as described in comprehensive detail below.

4.2. Account Registration and Profile Information

When you create an account, register for the Services, complete a user profile, or update your account information, BrandHubify collects and processes the following categories of Personal Data: (a) full legal name, including first name, middle name or initial, last name, and any suffixes; (b) email address, which serves as your primary account identifier and means of communication with BrandHubify; (c) job title, position, role, and department within your organization or company; (d) company name, organization name, or business name; (e) business telephone number, including country code, area code, and extension where applicable; (f) mobile telephone number; (g) country of residence, country of business operations, or primary business location; (h) timezone preferences for scheduling, notifications, and time-sensitive communications; (i) username, which you select or which may be assigned by the system; (j) password, which is encrypted, hashed, and stored using industry-standard cryptographic algorithms and security protocols; (k) security questions and answers for account recovery purposes; and (l) optionally, a profile photograph, avatar image, or other visual identifier.

4.3. Billing, Payment, and Financial Information

For Customers who subscribe to paid plans, purchase Services, or engage in financial transactions with BrandHubify, we collect and process the following billing and payment information: (a) billing address, including street address, apartment or suite number, city, state or province, postal code or ZIP code, and country; (b) payment method details and financial account information, including credit card number, debit card number, card verification value (CVV) code, card expiration date, cardholder name, and billing ZIP code, which are processed, transmitted, and stored by our third-party payment processors in accordance with Payment Card Industry Data Security Standards (PCI DSS) and applicable financial regulations; (c) bank account information for ACH or wire transfer payments, including bank name, account number, routing number, and account holder name; (d) tax identification numbers, value-added tax (VAT) numbers, goods and services tax (GST) numbers, or other tax-related identifiers where required for tax compliance, invoicing, or regulatory purposes; (e) billing contact information, including name, email address, and telephone number of the person or department responsible for billing and payments; (f) purchase order numbers, requisition numbers, or other procurement-related identifiers; and (g) historical records, archives, and documentation of invoices, receipts, payment confirmations, refunds, chargebacks, and all other financial transactions.

4.4. Customer Support and Communication Data

When you contact our customer support team, submit inquiries or requests, participate in surveys or feedback programs, or otherwise communicate with BrandHubify through any channel or medium, we collect and retain the following information: (a) support tickets, case numbers, and case histories, including all details, descriptions, attachments, and resolutions related to your support requests; (b) email correspondence, including the content of emails sent to and received from you, email headers, metadata, timestamps, and any attachments or files included in such emails; (c) chat transcripts and instant messaging logs from live chat sessions conducted through the Services or third-party chat platforms; (d) telephone call recordings and voicemail messages, where permitted by applicable law and where appropriate notice or consent has been provided to you prior to recording; (e) video conference recordings and screen sharing sessions conducted for support, training, or demonstration purposes; (f) survey responses, feedback forms, product reviews, feature requests, bug reports, and suggestions for improvements; (g) social media messages, comments, posts, and interactions on platforms such as Twitter, LinkedIn, Facebook, or other social networks; and (h) any other information, data, or materials that you voluntarily provide, submit, or disclose to BrandHubify in the course of such communications, interactions, or engagements.

4.5. Technical, Usage, and Log Data

BrandHubify automatically collects, receives, and logs certain technical and usage information when you access, use, browse, or interact with the Services, including: (a) Internet Protocol (IP) addresses, which may be used to derive approximate geolocation data such as city, region, or country; (b) browser type, version, and configuration, including user agent strings; (c) operating system type, version, and platform; (d) device type, model, manufacturer, and identifiers, including mobile device identifiers, advertising identifiers, and unique device identifiers; (e) screen resolution, display settings, and color depth; (f) server log files containing detailed records of access timestamps, requested URLs, HTTP status codes, response times, and bytes transferred; (g) navigation paths, clickstream data, and sequences of pages or screens viewed, showing how you interact with, navigate through, and use the Services; (h) referral sources, referring URLs, and information about how you arrived at or discovered the Services; (i) search queries and search terms entered into search functionality within the Services; (j) error logs, crash reports, diagnostic information, and debugging data; (k) performance metrics, loading times, latency measurements, and quality of service indicators; (l) API usage statistics, request logs, response logs, and rate limiting data; (m) session duration, frequency of use, and patterns of engagement with the Services; and (n) information about the features, functionalities, modules, and tools that you access, use, or interact with within the Services.

4.6. Marketing, Analytics, and Tracking Data

BrandHubify collects data through cookies, web beacons, pixels, tags, and similar tracking and analytics technologies as described in greater detail in Article 12 (Cookie Policy) of this Policy, including: (a) information about your interactions with our marketing campaigns, promotional emails, newsletters, and advertising materials, including email opens, link clicks, conversions, and engagement metrics; (b) registration information for demos, product demonstrations, webinars, online events, conferences, trade shows, and other marketing or educational events; (c) lead source and attribution data showing how you first learned about, discovered, or were referred to BrandHubify and the Services; (d) marketing preferences, communication preferences, and newsletter subscription preferences; (e) A/B testing data and experiment data used to optimize and improve marketing campaigns and user experience; (f) heatmaps, session recordings, and user behavior analytics data; and (g) advertising identifiers and data collected through third-party advertising platforms and networks.

4.7. Professional and Business Information

BrandHubify may collect and process information about your professional background, business operations, and organizational context, including: (a) industry sector, vertical market, or business category in which you or your organization operates; (b) approximate number of products, stock keeping units (SKUs), or product variants that you manage or intend to manage using the Services; (c) current systems, software applications, platforms, and tools that you use or integrate with; (d) business requirements, use cases, objectives, and goals for using the Services; (e) company size, number of employees, annual revenue, or other organizational metrics; (f) publicly available employment information obtained from professional networking platforms such as LinkedIn, including work history, educational background, skills, and endorsements; and (g) other professional or business-related information relevant to providing, customizing, and optimizing the Services for your specific needs and requirements.

4.8. Special Categories of Personal Data and Sensitive Personal Information

BrandHubify does NOT intentionally, knowingly, or deliberately collect, solicit, request, or process any special categories of Personal Data as defined under Article 9 of the GDPR (such as data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health, or data concerning a natural person's sex life or sexual orientation) or sensitive personal information as defined under the CCPA/CPRA (such as social security numbers, driver's license numbers, passport numbers, financial account information in combination with security codes, precise geolocation data, or other categories of sensitive personal information as defined by applicable law), except where such Processing is explicitly authorized, permitted, or required by applicable law, or where you have provided explicit, informed, freely given, specific, and unambiguous consent for such Processing for a clearly defined and lawful purpose.

If you inadvertently, accidentally, or mistakenly provide such special categories of Personal Data or sensitive personal information to BrandHubify, or if BrandHubify becomes aware that such data has been collected or received through the Services, BrandHubify will take prompt and appropriate steps to delete, erase, anonymize, or pseudonymize such data, unless BrandHubify is required or permitted by applicable law to retain such data, or unless you have provided explicit, documented consent for the Processing of such data for a specific, legitimate, and lawful purpose.

ARTICLE 5: COOKIE CONSENT POLICY AND TRACKING TECHNOLOGIES

5.1. Introduction to Cookies and Similar Technologies

BrandHubify, in common with many other website and platform operators, utilizes, deploys, and implements cookies, web beacons, pixels, tags, local storage objects, and other similar tracking, analytics, and data collection technologies (collectively referred to as "Cookies" or "Tracking Technologies") on the Site and through the Services. This Article 5 constitutes BrandHubify's Cookie Policy and provides comprehensive information regarding the types, categories, and purposes of Cookies that BrandHubify uses, the legal bases for such use, the duration for which such Cookies are stored and retained, and the choices, options, and controls available to you regarding the use of such Cookies.

5.2. Definition and Technical Description of Cookies

A "cookie" is a small text file, data file, or piece of information that is placed, stored, or saved on your computer, mobile device, tablet, or other electronic device (the "Device") by a website or web application when you visit, access, or use such website or application. Cookies typically contain information such as a unique identifier, the name of the website or domain that placed the cookie, the expiration date or duration of the cookie, and other data or parameters. Cookies enable websites and applications to recognize, identify, and remember your Device, browser, preferences, settings, and previous interactions, and to distinguish you from other users or visitors. Similar technologies such as web beacons (also known as clear GIFs, pixel tags, or single-pixel GIFs), pixels, tags, and local storage objects (such as HTML5 local storage and Flash local shared objects) perform similar functions and are also covered by this Cookie Policy.

5.3. Categories and Types of Cookies Used

BrandHubify uses and deploys the following categories and types of Cookies on the Site and through the Services, each of which serves specific purposes and functions as described below:

5.3.1. Strictly Necessary Cookies (Essential Cookies)

Strictly Necessary Cookies, also referred to as Essential Cookies or Required Cookies, are Cookies that are absolutely essential, required, and indispensable for the operation, functioning, and provision of the Site and Services. These Cookies enable core functionality, basic features, and critical operations such as user authentication, login and session management, security features, fraud prevention, load balancing, access control, and the ability to navigate through and use the Site and Services. Without these Strictly Necessary Cookies, certain features, functionalities, and services that you have requested or that are necessary for the proper operation of the Site and Services cannot be provided or made available. Strictly Necessary Cookies include, but are not limited to: (a) authentication cookies that verify and confirm your identity and login status; (b) session cookies that maintain your session state and enable you to move between pages without having to log in repeatedly; (c) security cookies that detect, prevent, and protect against fraudulent activity, unauthorized access, security threats, and abuse; (d) load balancing cookies that distribute traffic and requests across multiple servers to ensure optimal performance and availability; and (e) cookies that remember your cookie consent preferences and choices. The legal basis for the use of Strictly Necessary Cookies is contractual necessity and legitimate interests, as these Cookies are essential for the performance of the contract between you and BrandHubify and for the provision of the Services that you have requested.

5.3.2. Functional Cookies (Preference Cookies)

Functional Cookies, also referred to as Preference Cookies or Customization Cookies, are Cookies that enable, facilitate, and support enhanced functionality, personalization, and customization of the Site and Services. These Cookies allow the Site and Services to remember, recall, and apply choices, preferences, settings, and selections that you make (such as your username, language preference, region or country, timezone, text size, font preferences, color scheme, theme selection, and other customization options) so that the Site and Services can provide improved, enhanced, and personalized features and user experiences tailored to your individual preferences and needs. Functional Cookies also enable features such as remembering items in your shopping cart, saving your progress in forms or applications, providing personalized content recommendations, and remembering your previous interactions with the Site and Services. The legal basis for the use of Functional Cookies is your consent, which you provide through our cookie consent banner or cookie preference center, and our legitimate interests in providing you with an enhanced, personalized, and user-friendly experience.

5.3.3. Performance Cookies (Analytics Cookies)

Performance Cookies, also referred to as Analytics Cookies or Statistical Cookies, are Cookies that collect, gather, and aggregate information and data about how visitors, users, and Data Subjects use, access, interact with, and navigate the Site and Services. These Cookies collect information such as which pages or screens are visited most frequently, how much time is spent on each page or screen, which links or buttons are clicked, what navigation paths are followed, where users enter and exit the Site, what error messages are encountered, and other usage statistics, metrics, and analytics data. All information and data collected by Performance Cookies is aggregated, anonymized, or pseudonymized and is used solely for statistical, analytical, and reporting purposes to help BrandHubify understand, analyze, and improve the performance, functionality, usability, and user experience of the Site and Services. Performance Cookies include cookies set by third-party analytics services such as Google Analytics, Adobe Analytics, Mixpanel, Amplitude, and similar analytics platforms. The legal basis for the use of Performance Cookies is your consent, which you provide through our cookie consent banner or cookie preference center, and our legitimate interests in understanding how the Site and Services are used and in improving the quality, performance, and user experience of the Site and Services.

5.3.4. Targeting Cookies (Advertising Cookies, Marketing Cookies)

Targeting Cookies, also referred to as Advertising Cookies, Marketing Cookies, or Behavioral Advertising Cookies, are Cookies that are used to deliver, serve, display, and present advertisements, promotional content, and marketing messages that are relevant, targeted, and tailored to you and your interests based on your browsing behavior, online activities, interactions, and inferred preferences. These Cookies track, monitor, and record your visits to the Site and other websites, the pages you view, the links you click, the content you interact with, and other online activities and behaviors, and use this information to build a profile of your interests and to serve you with targeted advertisements on the Site, on other websites, on social media platforms, and across various advertising networks and exchanges. Targeting Cookies also measure, track, and report on the effectiveness, performance, and return on investment of advertising campaigns by tracking impressions, clicks, conversions, and other engagement metrics. Targeting Cookies may be set by BrandHubify or by third-party advertising networks, demand-side platforms, data management platforms, and advertising technology providers such as Google Ads, Facebook Pixel, LinkedIn Insight Tag, Twitter Conversion Tracking, and similar advertising and marketing platforms. The legal basis for the use of Targeting Cookies is your explicit consent, which you provide through our cookie consent banner or cookie preference center.

5.4. First-Party Cookies and Third-Party Cookies

Cookies can be classified and categorized as either "first-party cookies" or "third-party cookies" based on the domain, entity, or party that sets, places, or controls the cookie. First-party cookies are cookies that are set, placed, and controlled directly by BrandHubify on the brandhubify.com domain and are used solely by BrandHubify to operate, provide, and improve the Site and Services. Third-party cookies are cookies that are set, placed, and controlled by third parties, such as analytics providers, advertising networks, social media platforms, content delivery networks, and other service providers or partners, on their own domains or on the BrandHubify domain on behalf of such third parties. Third-party cookies enable such third parties to collect information about your activities and interactions on the Site and across other websites and platforms for purposes such as analytics, advertising, social media integration, and other services. BrandHubify uses both first-party cookies and third-party cookies as described in this Cookie Policy.

5.5. Session Cookies and Persistent Cookies

Cookies can also be classified and categorized based on their duration, lifespan, or expiration as either "session cookies" or "persistent cookies". Session cookies, also referred to as temporary cookies or transient cookies, are cookies that are stored temporarily in your Device's memory only during your browsing session and are automatically deleted, removed, or erased when you close your browser or terminate your session. Session cookies are typically used for essential functions such as maintaining your login state, remembering items in your shopping cart, and enabling navigation between pages. Persistent cookies, also referred to as permanent cookies or stored cookies, are cookies that remain stored, saved, and retained on your Device for a specified period of time (which may range from a few days to several months or years) or until you manually delete them, and persist across multiple browsing sessions. Persistent cookies are used for functions such as remembering your preferences and settings, recognizing you when you return to the Site, and tracking your activities over time for analytics and advertising purposes. The specific duration and expiration period for each persistent cookie is set by the entity that places the cookie and varies depending on the purpose and function of the cookie.

5.6. Purposes for Which Cookies Are Used

BrandHubify uses Cookies for the following specific purposes, objectives, and functions: (a) to authenticate, verify, and confirm your identity and login status; (b) to maintain, manage, and preserve your session state and enable seamless navigation between pages and sections of the Site and Services; (c) to remember, recall, and apply your preferences, settings, choices, and customization options; (d) to provide, enable, and support enhanced functionality, features, and personalization; (e) to analyze, measure, and understand how the Site and Services are used, accessed, and interacted with; (f) to monitor, track, and measure the performance, speed, reliability, and availability of the Site and Services; (g) to identify, diagnose, and troubleshoot technical issues, errors, bugs, and problems; (h) to detect, prevent, investigate, and protect against fraudulent activity, unauthorized access, security threats, abuse, and violations of our Terms of Service; (i) to conduct research, analysis, and testing to improve the design, functionality, usability, and user experience of the Site and Services; (j) to deliver, serve, and display relevant, targeted, and personalized advertisements and marketing content; (k) to measure, track, and analyze the effectiveness and performance of advertising and marketing campaigns; and (l) to comply with legal obligations and respond to lawful requests from authorities.

5.7. Cookie Consent Mechanism and User Choices

In compliance with applicable data protection and privacy laws, including the GDPR, UK GDPR, ePrivacy Directive, and other relevant regulations, BrandHubify implements and maintains a cookie consent mechanism, banner, and preference center that provides you with clear, comprehensive, and transparent information about the Cookies used on the Site and Services and enables you to provide, grant, withhold, or withdraw your consent for the use of non-essential Cookies. When you first visit or access the Site, you will be presented with a cookie consent banner or notice that informs you about the use of Cookies and provides you with the following options and choices: (a) to accept all Cookies, including Strictly Necessary Cookies, Functional Cookies, Performance Cookies, and Targeting Cookies; (b) to reject all non-essential Cookies and allow only Strictly Necessary Cookies; or (c) to customize your cookie preferences and selectively enable or disable specific categories of Cookies through our cookie preference center or cookie settings interface. Your consent choices and preferences are stored and remembered through a consent cookie, and you may change, modify, update, or withdraw your consent at any time by accessing the cookie preference center or cookie settings, which can be accessed through a link in the footer of the Site or through your browser settings.

5.8. Managing and Controlling Cookies Through Browser Settings

In addition to using our cookie consent banner and preference center, you may also manage, control, block, delete, or disable Cookies through your web browser's settings, preferences, or options. Most modern web browsers (such as Google Chrome, Mozilla Firefox, Apple Safari, Microsoft Edge, and others) provide built-in tools, features, and settings that allow you to view, manage, block, or delete Cookies. The specific steps, procedures, and options for managing Cookies vary depending on the browser you use, but generally, you can access cookie settings through the browser's preferences, settings, or options menu. Please note that if you choose to block, disable, or delete all Cookies, including Strictly Necessary Cookies, certain features, functionalities, and services of the Site and Services may not function properly or may become unavailable, and your user experience may be degraded or impaired. For more information about managing Cookies in your specific browser, please consult the help documentation, support resources, or privacy settings for your browser.

5.9. Third-Party Opt-Out Tools and Industry Initiatives

For Targeting Cookies and advertising-related Cookies set by third-party advertising networks and platforms, you may opt out of interest-based advertising and behavioral advertising by using industry-standard opt-out tools and mechanisms provided by self-regulatory organizations and industry groups, such as: (a) the Network Advertising Initiative (NAI) opt-out tool, available at www.networkadvertising.org/choices; (b) the Digital Advertising Alliance (DAA) opt-out tool, available at www.aboutads.info/choices; (c) the European Interactive Digital Advertising Alliance (EDAA) opt-out tool, available at www.youronlinechoices.eu; and (d) platform-specific advertising settings and opt-out mechanisms provided by Google, Facebook, LinkedIn, Twitter, and other advertising platforms. Please note that opting out of interest-based advertising does not mean you will no longer receive advertisements; rather, it means that the advertisements you receive will not be targeted or personalized based on your interests and online behavior.

5.10. Do Not Track (DNT) Signals

Some web browsers offer a "Do Not Track" (DNT) signal or preference that allows users to indicate that they do not wish to be tracked across websites. At present, there is no universally accepted standard, protocol, or technical specification for how websites and online services should respond to or honor DNT signals. Accordingly, BrandHubify does not currently recognize, respond to, or honor DNT signals or similar mechanisms transmitted by web browsers. However, you may still control and manage Cookies through the cookie consent mechanism, browser settings, and third-party opt-out tools described in this Article 5.

5.11. Updates and Changes to Cookie Usage

BrandHubify may, from time to time, update, modify, add, remove, or change the types, categories, purposes, or providers of Cookies used on the Site and through the Services. Any material changes to our cookie usage practices will be reflected in updates to this Cookie Policy, and where required by applicable law, we will obtain your renewed consent for the use of new or additional Cookies. We encourage you to review this Cookie Policy periodically to stay informed about our use of Cookies and related technologies.

5.12. List of Cookies Used

A detailed, comprehensive, and up-to-date list of all Cookies used on the Site and through the Services, including the name of each cookie, the provider or entity that sets the cookie, the category or type of cookie, the purpose and function of the cookie, and the duration or expiration period of the cookie, is available through our cookie preference center, which can be accessed through the cookie settings link in the footer of the Site or by contacting us at legal@brandhubify.com.

ARTICLE 6: LEGAL BASIS FOR PROCESSING PERSONAL DATA

6.1. For Data Subjects located in the European Economic Area or the United Kingdom, data protection laws, including the GDPR and UK GDPR, require that BrandHubify establish and maintain a valid legal basis for each Processing activity conducted on Personal Data. BrandHubify relies upon and invokes the following legal bases for the Processing of Personal Data as described in this Policy:

6.1.1. Contractual Necessity

BrandHubify Processes certain categories of Personal Data where such Processing is necessary for the performance of a contract to which the Data Subject is party, or in order to take steps at the request of the Data Subject prior to entering into a contract. This legal basis applies to Processing activities that are essential for providing the Services that you have requested or subscribed to, including account creation, user authentication, service delivery, payment processing, customer support, and the fulfillment of our contractual obligations under the Terms of Service or any other agreement entered into between you and BrandHubify.

6.1.2. Legitimate Interests

BrandHubify Processes certain categories of Personal Data where such Processing is necessary for the purposes of the legitimate interests pursued by BrandHubify or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the Data Subject which require protection of Personal Data. BrandHubify has conducted balancing tests and assessments to ensure that the legitimate interests pursued do not override the rights and interests of Data Subjects. Legitimate interests relied upon by BrandHubify include, but are not limited to: (a) operating, maintaining, improving, and securing the Site and Services; (b) detecting, preventing, and investigating fraud, security threats, abuse, and violations of our Terms of Service; (c) analyzing usage patterns and conducting analytics to improve user experience; (d) conducting research and development to enhance our products and services; (e) communicating with you about the Services and responding to your inquiries; (f) enforcing our legal rights and defending against legal claims; and (g) conducting business operations, including mergers, acquisitions, and corporate restructuring.

6.1.3. Consent

BrandHubify Processes certain categories of Personal Data based on your freely given, specific, informed, and unambiguous consent. This legal basis applies to Processing activities such as the use of non-essential Cookies (Functional Cookies, Performance Cookies, and Targeting Cookies), marketing communications and promotional emails, and any other Processing for which consent is required under applicable law. By agreeing to this Privacy Policy and by providing your consent through our cookie consent banner, preference center, or other consent mechanisms, you consent to the Processing of your Personal Data in accordance with this Policy. You have the right to withdraw your consent at any time by contacting us at the contact information provided in this Policy or by adjusting your preferences through our cookie preference center or account settings. Please note that the withdrawal of consent does not affect the lawfulness of Processing based on consent before its withdrawal, and BrandHubify may continue to Process your Personal Data if we have another legal basis for such Processing.

6.1.4. Legal Obligation

BrandHubify Processes certain categories of Personal Data where such Processing is necessary for compliance with a legal obligation to which BrandHubify is subject under applicable federal, state, provincial, or international laws, regulations, court orders, subpoenas, or other legal requirements. This legal basis applies to Processing activities such as tax reporting and compliance, responding to lawful requests from law enforcement or regulatory authorities, maintaining records as required by law, and complying with accounting, auditing, and financial reporting obligations.

6.2. If you have questions or require further information concerning the legal basis on which BrandHubify collects and Processes your Personal Data for any specific Processing activity, please contact our Data Protection Officer using the contact details provided in Article 3 of this Policy.

ARTICLE 7: DATA SUBJECT RIGHTS UNDER GDPR AND UK GDPR

7.1. If you are a Data Subject as defined under the GDPR or UK GDPR, you possess and may exercise certain rights with respect to your Personal Data that is Processed by BrandHubify. These rights are described in comprehensive detail below:

7.1.1. Right to Be Informed

This is your right to be provided with clear, transparent, and comprehensive information about what Personal Data BrandHubify is Processing, the purposes for which such Processing is conducted, the legal bases for such Processing, the categories of recipients with whom such Personal Data may be shared, the retention periods for such Personal Data, and your rights as a Data Subject. This Privacy Policy serves to fulfill and satisfy this right to be informed.

7.1.2. Right of Access (Subject Access Request)

This is your right to obtain confirmation as to whether or not Personal Data concerning you is being Processed by BrandHubify, and where such Processing is taking place, to access and obtain a copy of such Personal Data and information about the Processing, including the purposes of Processing, the categories of Personal Data concerned, the recipients or categories of recipients to whom the Personal Data has been or will be disclosed, the envisaged period for which the Personal Data will be stored, and the source of the Personal Data. To exercise this right, please submit a request to our Data Protection Officer at legal@brandhubify.com with sufficient detail to enable us to locate and verify your Personal Data.

7.1.3. Right to Rectification

This is your right to have inaccurate, incomplete, or outdated Personal Data concerning you corrected, amended, updated, or completed without undue delay. If you believe that any Personal Data that BrandHubify holds about you is inaccurate or incomplete, you may request rectification by contacting us at legal@brandhubify.com or by updating your information directly through your account settings on the Platform.

7.1.4. Right to Erasure (Right to Be Forgotten)

This is your right to obtain the erasure, deletion, or removal of Personal Data concerning you without undue delay where one of the following grounds applies: (a) the Personal Data is no longer necessary in relation to the purposes for which it was collected or otherwise Processed; (b) you withdraw consent on which the Processing is based and where there is no other legal ground for the Processing; (c) you object to the Processing and there are no overriding legitimate grounds for the Processing; (d) the Personal Data has been unlawfully Processed; (e) the Personal Data must be erased for compliance with a legal obligation; or (f) the Personal Data has been collected in relation to the offer of information society services to a child. To exercise this right and initiate the erasure of your Personal Data, please contact us at legal@brandhubify.com with a detailed request. Please note that BrandHubify may be required or permitted to retain certain Personal Data for legal, regulatory, tax, accounting, or legitimate business purposes, and in such cases, we will inform you of the reasons for retention.

7.1.5. Right to Restriction of Processing

This is your right to obtain the restriction or limitation of Processing of your Personal Data where one of the following applies: (a) you contest the accuracy of the Personal Data, for a period enabling BrandHubify to verify the accuracy of the Personal Data; (b) the Processing is unlawful and you oppose the erasure of the Personal Data and request the restriction of its use instead; (c) BrandHubify no longer needs the Personal Data for the purposes of the Processing, but you require it for the establishment, exercise, or defense of legal claims; or (d) you have objected to Processing pending the verification of whether the legitimate grounds of BrandHubify override your interests, rights, and freedoms. To exercise this right, please contact us at legal@brandhubify.com.

7.1.6. Right to Data Portability

This is your right to receive the Personal Data concerning you, which you have provided to BrandHubify, in a structured, commonly used, and machine-readable format, and to have the right to transmit or transfer that Personal Data to another controller without hindrance from BrandHubify, where: (a) the Processing is based on consent or on a contract; and (b) the Processing is carried out by automated means. To exercise this right, please contact us at legal@brandhubify.com.

7.1.7. Right to Object

This is your right to object, on grounds relating to your particular situation, to Processing of Personal Data concerning you which is based on legitimate interests or the performance of a task carried out in the public interest. BrandHubify shall no longer Process the Personal Data unless we demonstrate compelling legitimate grounds for the Processing which override your interests, rights, and freedoms, or for the establishment, exercise, or defense of legal claims. You also have the right to object at any time to Processing of Personal Data concerning you for direct marketing purposes, including profiling to the extent that it is related to such direct marketing. To exercise this right, please contact us at legal@brandhubify.com or use the unsubscribe mechanism provided in marketing communications.

7.1.8. Rights Related to Automated Decision-Making and Profiling

This is your right not to be subject to a decision based solely on automated Processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. BrandHubify does not engage in automated decision-making or profiling that produces legal effects or similarly significantly affects Data Subjects. Any analytics or profiling conducted by BrandHubify is used solely for internal business purposes, service improvement, and personalization, and does not result in legal or similarly significant effects.

7.2. To exercise any of the rights described above, please contact our Data Protection Officer at legal@brandhubify.com with sufficient information to enable us to verify your identity and locate your Personal Data. We will respond to your request within one (1) month of receipt, although this period may be extended by two (2) additional months where necessary, taking into account the complexity and number of requests. We will inform you of any such extension within one (1) month of receipt of the request, together with the reasons for the delay.

7.3. You also have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or place of the alleged infringement, if you believe that the Processing of Personal Data relating to you infringes the GDPR or UK GDPR.

ARTICLE 8: CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

8.1. This Article 8 applies solely to residents of the State of California and provides information about the Personal Information that BrandHubify collects about California residents and the rights afforded to them under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (collectively, "CCPA/CPRA").

8.2. California law allows California residents to request certain information regarding BrandHubify's disclosure of Personal Information to third parties for their direct marketing purposes during the immediately preceding calendar year. BrandHubify does not sell Personal Information to third parties and does not share Personal Information with third parties for their direct marketing purposes.

8.3. Under the CCPA/CPRA, California residents have the following rights with respect to their Personal Information:

8.3.1. Right to Know

You have the right to request that BrandHubify disclose to you the categories and specific pieces of Personal Information that we have collected about you, the categories of sources from which such Personal Information is collected, the business or commercial purpose for collecting or selling such Personal Information, the categories of third parties with whom we share such Personal Information, and the specific pieces of Personal Information we have collected about you.

8.3.2. Right to Delete

You have the right to request that BrandHubify delete any Personal Information about you that we have collected from you, subject to certain exceptions permitted by law.

8.3.3. Right to Correct

You have the right to request that BrandHubify correct inaccurate Personal Information that we maintain about you.

8.3.4. Right to Opt-Out of Sale or Sharing

You have the right to opt out of the sale or sharing of your Personal Information. BrandHubify does not sell Personal Information as defined by the CCPA/CPRA. However, to the extent that the use of certain Cookies or tracking technologies constitutes "sharing" under the CCPA/CPRA, you may opt out through our cookie preference center.

8.3.5. Right to Non-Discrimination

You have the right not to receive discriminatory treatment for exercising any of your CCPA/CPRA rights. BrandHubify will not discriminate against you for exercising your rights under the CCPA/CPRA, including by denying you goods or services, charging you different prices or rates, providing you a different level or quality of goods or services, or suggesting that you may receive a different price or rate or a different level or quality of goods or services.

8.4. To exercise your rights under the CCPA/CPRA, please contact us at legal@brandhubify.com with "California Privacy Rights Request" in the subject line. Please include sufficient detail for us to locate your information, including at a minimum your name, email address, and username (if applicable). We will attempt to provide you with the requested information within forty-five (45) days of receipt of your verifiable request, although this period may be extended by an additional forty-five (45) days where reasonably necessary. We reserve the right not to respond to requests submitted more than twice in a twelve (12) month period or requests submitted to an address other than the one specified in this Policy.

ARTICLE 9: CHILDREN'S PRIVACY AND PROTECTION OF MINORS

9.1. The Site and Services are not intended for, directed to, or designed to attract children, minors, or individuals under the age of sixteen (16) years (or such higher age as may be required under applicable law in certain jurisdictions). BrandHubify does not knowingly, intentionally, or deliberately collect, solicit, request, or process Personal Data from any individual who is under the age of sixteen (16) years, or such higher age as may be required under applicable law, including under the GDPR, UK GDPR, the United States Children's Online Privacy Protection Act ("COPPA"), and associated Federal Trade Commission ("FTC") rules and regulations.

9.2. If you are a parent or legal guardian and you have concerns about this Site or Services, wish to determine whether your child has accessed or used the Services, or wish to request the removal or deletion of your child's Personal Data from our servers and systems, please contact us immediately at legal@brandhubify.com with "Children's Privacy Inquiry" in the subject line.

9.3. In the event that BrandHubify discovers, learns, or becomes aware that Personal Data has been collected from a child under the age of sixteen (16) years (or such higher age as may be required under applicable law) without verified parental consent or in violation of applicable laws, BrandHubify will take prompt and appropriate steps to delete, erase, or anonymize such Personal Data from our servers, systems, and databases in accordance with COPPA, GDPR, UK GDPR, and other applicable laws and regulations governing the protection of children's privacy.

9.4. If you believe that your child under the age of sixteen (16) years has gained access to the Site or Services, created an account, or provided Personal Data to BrandHubify without your knowledge, permission, or consent, please contact us immediately at legal@brandhubify.com so that we may take appropriate action to remove such Personal Data and terminate such account.

ARTICLE 10: COLLECTION OF INFORMATION BY THIRD PARTIES

10.1. The Site and Services may contain links, references, integrations, or connections to third-party websites, services, applications, platforms, or online properties that are not owned, operated, controlled, or maintained by BrandHubify. These third-party websites and services may have their own privacy policies, terms of service, data collection practices, and data handling procedures that differ from this Policy.

10.2. BrandHubify is not responsible for and does not control the privacy practices, data collection methods, data usage policies, or content of any third-party websites, services, or platforms. When you click on a link to a third-party website or service, or when you use a third-party integration or feature, you are leaving the BrandHubify Site and Services and are subject to the privacy policy and terms of service of that third party.

10.3. We strongly encourage and advise you to carefully read, review, and understand the privacy policies, terms of service, and data handling practices of any third-party websites, services, or platforms that you visit, access, or use, and to exercise caution and discretion when providing Personal Data to such third parties.

10.4. BrandHubify shall not be liable or responsible for any collection, use, disclosure, storage, or other Processing of Personal Data by third parties, or for any damages, losses, or harm arising from your interactions with third-party websites, services, or platforms.

ARTICLE 11: CONFIDENTIALITY AND PROTECTION OF CUSTOMER DATA

11.1. To the extent that Customer Data uploaded, provided, or transmitted to the Platform by Customers or their authorized users is, or contains, confidential information, proprietary information, trade secrets, or other sensitive business information, and such Customer Data is designated, marked, or identified as confidential in accordance with the instructions and procedures specified by BrandHubify on the Platform, BrandHubify agrees and undertakes to maintain the confidentiality of such information for so long as you are a User of the Services and for a period of three (3) years after the date that you cease to be a User of the Services.

11.2. During the confidentiality period specified in Section 11.1 above, BrandHubify shall: (a) keep such confidential information confidential using a reasonable standard of care commensurate with industry best practices; and (b) not disclose, reveal, divulge, or make available such confidential information to any third parties, except: (i) as expressly directed, authorized, or instructed by you; and (ii) to employees, consultants, agents, contractors, subcontractors, subprocessors, and other authorized representatives of BrandHubify who have a legitimate need to know such information for the purpose of providing the Services and who are bound by confidentiality obligations no less protective than those set forth in this Policy.

11.3. BrandHubify may disclose confidential information when required or compelled to do so by subpoena, court order, legal process, or applicable law, or when requested by law enforcement, regulatory authorities, or government agencies with proper jurisdiction and authority. In such cases, BrandHubify will, where permitted by law, provide you with prior notice of such disclosure to enable you to seek a protective order or other appropriate remedy.

11.4. Notwithstanding the foregoing provisions of this Article 11, confidential information does not include and shall not be deemed to include information that: (a) is or becomes publicly known or publicly available through no fault, breach, or wrongful act of BrandHubify; (b) was in the possession of BrandHubify prior to receipt from you and was not subject to a duty of confidentiality imposed on BrandHubify for the benefit of you; (c) is received by BrandHubify from a third party who was not, to BrandHubify's knowledge after reasonable inquiry, bound by any duty of confidentiality to you with respect to such information; (d) is disclosed generally to third parties by you without imposing a duty of confidentiality on such third parties; or (e) is independently developed by BrandHubify without use of, access to, or reference to your confidential information.

ARTICLE 12: AMENDMENTS, MODIFICATIONS, AND UPDATES TO THIS POLICY

12.1. BrandHubify reserves the right, at its sole and absolute discretion, to modify, amend, update, revise, supplement, or change this Privacy Policy at any time and from time to time, in whole or in part, to reflect changes in our business practices, data Processing activities, legal or regulatory requirements, technological developments, or for any other reason deemed necessary or appropriate by BrandHubify.

12.2. In the event that BrandHubify makes any material changes, modifications, or amendments to this Privacy Policy that significantly affect or alter the manner in which we collect, use, process, store, share, or protect your Personal Data, we will provide notice of such changes by: (a) posting the updated Privacy Policy on the Site with a revised "Last Revised" date at the top of the Policy; (b) sending an email notification to the email address that you have provided to us in your account information; and/or (c) displaying a prominent notice or banner on the Site or Platform alerting you to the changes.

12.3. Your continued access to, use of, or interaction with the Site or Services following our posting of notice of changes to this Privacy Policy or following our transmission of email notification of such changes constitutes your acknowledgment, acceptance, and agreement to be bound by the modified, amended, or updated Privacy Policy. If you do not agree with or accept any changes, modifications, or amendments to this Privacy Policy, you must immediately cease and discontinue all use of the Site and Services.

12.4. We encourage and recommend that you review this Privacy Policy periodically and regularly to stay informed about our data collection, Processing, and protection practices and to understand your rights and obligations under this Policy. Please refer to the "Last Revised" date at the top of this Policy to determine when this Policy was last updated or modified.

This Privacy Policy constitutes a legally binding agreement. For questions, concerns, or requests regarding this Policy or the Processing of your Personal Data, please contact our Data Protection Officer.

Email: legal@brandhubify.com

© 2025 BrandHubify Inc. All rights reserved. This document and its contents are proprietary and confidential.